Currently, H&M operates more than 4,400 stores worldwide and employs 161,000 employees. H&M turnover for 2019 amounted to more than $ 25 billion, and net profit exceeded $ 2 billion.
The brand includes trademarks H&M, H&M Home, Cheap Monday and & Other Stories, COS, Monki, Weekday and others.
The value of the company’s shares over the past few years has decreased relative to the peak value (2015 – more than 350 SEK per share) and in 2019 are traded in the region of 190 SEK per share.
Significantly increase the brand’s popularity and raise its value can a successful expansion of the Chinese market, the potential of which is highly appreciated by experts. In 2019, the volume of the Chinese clothing market is estimated at $ 220 billion and has good growth prospects. Success in China will allow H&M to significantly increase sales and increase the value of the company’s shares.